The list below showcases some of the keywords Dojah ranked for and their positions over the past 12 months.

These keywords are literally unintentional, and they all range on second, third pages of Google

There’s not a lot of difference for competitors as well. .

This shows a lack of conscious SEO effort as all of these are almost automatically ranked. This poses an opportunity for Dojah to rank faster.

Recognised competitors based on keywords currently being ranked for:

What now?

Let’s pay attention to the primary audience.